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Two women. Same goal. Same starting point. Different outcome. Person A wakes up on Monday motivated. She meal preps, hits her steps, logs her food. She’s been starting fresh every Monday for two years. Person B wakes up on Monday motivated too. But instead of writing off the day, she takes a 20-minute walk at lunch and logs her dinner. It’s not perfect. But it’s not zero either. Six months later, Person A is in the same place. Here’s the part most people get wrong: Person B isn’t more disciplined. She had structure to fall back on when motivation dropped. She knew:
Because someone had already mapped it out for her. That’s the difference. Most people are trying to become Person B using guesswork. You don’t need more motivation. That’s exactly what I help my clients build. No extreme plans that require perfect days, because that's simply not sustainable or realistic. If you’re tired of starting over every Monday and want to finally see what consistent progress feels like: 👉 Reply to this email or apply here and we’ll talk. |
Practical fat loss strategies for busy women who feel stuck despite doing “all the right things.”Learn how to structure your nutrition, steps, and training so fat loss actually works — without extremes.
I want to share a quick story from a 1:1 client, because I see this pattern constantly. She came to me feeling completely stuck. She was eating clean, working out, and the scale hadn't moved in two months. When I looked at her food log, I saw exactly why. Her previous trainer had told her to cut out carbs at dinner and avoid carrots because of "sugar." So she was eating a salmon patty with no bun, sautéed zucchini, and feeling miserable. She wasn't stuck because she wasn't trying hard enough....
Reader, I've got some tea for you... Something happened last week that I’m still thinking about. I applied to be a vendor at a local wellness event. Something I was genuinely excited about — the kind of room full of women who are exactly who I built SZN for. I got rejected. The reason? My messaging was “too focused on fat loss.” I sat with that for a minute. Because on one hand, I get it. The wellness industry right now is in this weird moment where fat loss has become almost a dirty phrase —...
hey Reader! My business coach challenged me to talk to 5 women this week for free — so here we are lol 🤪 I had a conversation recently with a client who thought being in a calorie deficit meant cutting the already small amount of carbs she was eating. She was at 1,200 calories a day, going to the gym 6x a week, replacing dinners with a green smoothie, and could not figure out why she was exhausted and the scale wouldn't move. I told her I'd actually start her at 1,800 calories for fat loss...